Indeed, visibility is vital when it comes to advertising your company both online and offline. Because the competition is fierce nowadays, you must use both social media and traditional advertising to get more clients to your door. That being said, monument signs can help you attract clients without having to follow them down. Utilizing commercial signs and graphics to promote your business is quite beneficial in terms of brand exposure, and a monument sign may assist you in introducing your firm to your target clients.
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What are monument signs?
A monument sign is a sort of traditional or offline advertising that is low-profile or erected close to the ground. With this in mind, it’s also known as a ground sign or signage, and it’s often constructed of stainless steel, wood, metal, brick, stone, or other comparable materials.
Signage is critical for getting the word out about your company. Whether you have a small or large business, your signage will always work in your favor by providing you with 24/7 exposure. Moreover, certain signs might be lighted, particularly at night, to attract the attention of clients.
Monument signs are very utilitarian and may provide significant value to your organization, regardless of industry. Furthermore, having a monument sign will give your consumers the idea that you are a real and respected establishment. Depending on your objectives, a monument sign must comply with certain city code height limitations. They are commonly seen in high-traffic areas or near office buildings.
How to Choose the Best Monument Signs for Your Business
When developing a marketing plan for your company, finding a monument sign that shouts “Buy Now!” is important. Many entrepreneurs and company owners become intimidated by the small nuances involved with monument signage. As a result, these minor nuances are often neglected or forgotten. Here are a few things to think about while selecting the ideal monument signage for your company:
Sign Designs
It’s tempting to go too far and try to fit every thought you have into a memorial sign. But, overloading your signage with commercial signs and graphics may work against your branding approach since it may become too distracting to look at. Remember what they say: less is absolutely more.
The purpose of every advertisement or piece of signage is to communicate with your audience in a digestible way. That being said, you want knowledge that is both rapid and simple to comprehend. You can never go wrong with the essentials, so stick with them.
Classic or modern design options are available, making your signage more appealing to today’s generation of buyers. Well-thought-out monument signage will speak volumes about your company’s legitimacy, credibility, and solidity.
If you want more modern and eye-catching signs, go for molded plastic or metal with LED lights that can best reflect your brand’s unique voice and style. These monument signs can also include logos, symbols, or images that help people recognize your company right away.
Improved Visibility
The memorial sign should be large and noticeable from a distance. This indicates it should be placed at eye level. Location and angle are also critical, so position the signage where it is visible, such as on the sidewalk or near the building or business door. You may conduct a mock test to evaluate if your sign is clear and large enough for your consumers to view.
Solid Construction
The structure of your monument sign is critical to producing robust and long-lasting marketing for your business. Opt for materials or accents that will give your monument sign a polished aesthetic that will never go out of style.
Aside from the standard materials, you may use different materials that are durable and offer a sophisticated look to your company signs, such as concrete block, brick, stone pedestals, armored foam, wood, aluminum, or stucco. These materials provide a layer of permanence to your business while also being resilient and requiring little upkeep.
Illumination
Some zone regulations may prohibit too-bright LED lighting. But if they are allowed in your area, lighted signs would be an excellent addition to your brand’s exposure and awareness, especially at night.
Why Do You Need a Monument Sign?
Monument signs are outdoor signs. Its main purpose is to catch the attention of your customers while they are driving or passing by. The majority of companies are located on main streets or near parking lots. As a result, the purpose of a monument sign is to catch clients’ interest and entice them to check you out and make that purchase.
Landmark
Monument signs are commonly put in front of parking lots by company owners. In fact, some restaurants will place another notice at their door. The main purpose here is to get the attention of the driver. That is why you must design eye-catching signage to persuade vehicles to pull into your company parking lot and purchase from you.
Increase Foottraffic
Most monument signs attract individuals who did not intend to buy from your store in the first place. Typically, the driver notices your company because of your signs and decides to purchase right then and there.
You may use a monument sign to increase not just foot traffic but also purchase decisions. Thus, even if a consumer comes in to inquire about your services, they may decide to make purchases straight away. Since many large businesses still have monument signs in various areas, a new firm should have one or more as well.
To Learn More About Monument Signs, Contact Us!
Make sure you do some research before beginning to create and design new monument signs. An Phat Signs & Designs is available to address any of your inquiries and provide further details on available signage alternatives, such as decorating signs and graphics. To learn more about this beautiful type of signage, get in touch with us right now.
If you’d like to learn more about the many sign services we provide, or if you’re ready to get started on your next project, please contact us at An Phat Signs Studio. You can look at some of our recent work to get a fair idea of what we provide, and then contact us by phone, Facebook, Zalo, or email to inquire. We eagerly await your response.
- Contact An Phat via our Hotline and Zalo: 0566-7676-79
- Our Facebook: An Phat Signs and Designs
- Our Email: banghieuanphat@gmail.com
